PPB September 2019

PPAI’s Clark Named ToDFWAE Board PPAI Director of Membership Services Natalie Clark has been named to the board of the Dallas Fort Worth Association Executives (DFWAE), an organization serving association executives in North Texas. Clark was sworn in on July 17 at a luncheon recognizing the DFWAE 2019-2020 board of directors and will serve a two-year term. Clark has been a member of the DFWAE for five years, joining shortly after coming to PPAI. DFWAE is a nonprofit with a purpose to help local association executives develop standards of service and conduct, and to enhance their knowledge and competence. As DFWAE is a working board, she is the liaison to the Sponsorship Committee. Along with that, she will help DFWAE members by reviewing the annual budget, by-laws, policies and procedures, strategic plan and financials. PPAI’s Norris Named Graphic Communications Workforce Coalition BoardOfficer The newly formed Graphic Communications Workforce Coalition elected a board of directors and executive officers in July, and among them is PPAI Public Affairs Manager Maurice Norris. The coalition consists of concerned associations, educators and industry representatives and was created to coordinate the efforts of organizations representing the broad scope of the graphic communications industry to create awareness, recruit new people into the industry, provide a framework for apprenticeship and training programs, and retain the existing workforce. To date, 36 organizations have joined the group. This new initiative addresses the top issue that faces the industry today: the recruitment, retention and training of its workforce. Numerous studies and surveys have documented that this is a major concern for nearly every company in the industry. Various associations and individual companies have taken steps to address this issue, but there has never been an organized joint effort. The Coalition will serve to bring together and focus efforts and energy for the mutual benefit of all parties. 102 | SEPTEMBER 2019 | CONNECT