PPB July 2019

THINK The Tariff Effect The tariffs on goods imported from China are adding a new layer of complexity to doing business and requiring suppliers and distributors to rethink and refocus their communications with clients. page 54 64 PROFILE HAVING A BALL AT PRINTGLOBE A Match Made In Marketing Heaven Augmented reality allows consumers to interact with campaigns. 62 MANAGEMENT FIVE WAYS TO KEEP YOUR BEST EMPLOYEES | JULY 2019 | 53 page 70