PPB April 2019

Cliff Quicksell, Jr., MAS+, shown here at Expo East 2018, is one of several speakers bringing Expo East’s education programming to the show floor this year. Expo East brings 30 education sessions on a range of subjects important to industry professionals to Atlantic City. Expo East Brings New, Stimulating Education Opportunities To Atlantic City Expo East is coming to the Atlantic City Convention Center in Atlantic City, New Jersey, on June 3-5. Produced by PPAI ® in partnership with the Specialty Advertising Association of Greater New York (SAAGNY), Expo East is the Northeast’s largest promotional products trade show and will feature a day of professional development and education sessions, followed by two days of PPAI’s award-winning show production featuring more than 300 exhibitors from across the country. The education programming at Expo East will feature 30 free sessions touching on almost every aspect of the promotional products industry, and this year includes panel discussions, show floor education and an open forum to learn more about where the industry is headed. New for 2019, Expo East is featuring two author book signings. Community activist and corporate coach Lena Cohen is taking part in her first Expo East and will be signing her book EQ And You on Monday after her session from 2:15 – 2:45 pm in the third-floor foyer. Her session and book are about emotional intelligence in the workplace. Diane Ciotta, corporate trainer, will be speaking about the sales process on the show floor stage on Tuesday afternoon, but on Monday from 5:15 – 5:45 pm, she will be signing her book Shut-up & Sell on active listening in the sales process. 86 | APRIL 2019 | CONNECT