PPB February 2019

Tr ea t s & Ed i b l es Treats They Will Remember 38 | FEBRUARY 2019 | GROW Filled with an assortment of tasty treats to pair with a favorite wine, the Everything but the Wine Gourmet Tote is a useful gift that offers years of future use. Packaged inside the keepsake wine cooler are cocoa dusted truffles, berry nut mix, honey mustard sourdough nuggets and cheddar cheese straws. It’s a great business- to-business gift for companies in the business of wine, travel and tourism—or as a business-to-consumer premium for wedding planners and photographers. Gemline / PPAI 113948 / www.gemline.com Filled with the popular fish-shaped gummy candy, the Swedish Fish ® in Large Round Window Tin features an ample imprint area on the lid for a company logo or tagline. Once the recipient has enjoyed all the fat-free candy, they’ll keep the imprinted tin to fill with paper clips, push pins or staples. This tin makes the perfect premium for salespeople, real estate agents or any type of sales professional who “fishes” for leads and new business. The Magnet Group / PPAI 338534 www.themagnetgroup.com Whatever the reason to celebrate, this elegant gift set makes the perfect milestone memento. A Toast to You Tower includes a delicious, stacked assortment of dark chocolate champagne truffles, champagne Jelly Belly ® jelly beans and dark chocolate nonpareils. Cheers! Midnite Snax / PPAI 113793 www.midnitesnax.com Five Facts About Food Gifts Boxed chocolates and candies are still the most popular food gift. Other widely purchased food gifts include coffee, tea and hot chocolate; sweet baked foods; nuts and salty snack foods; and popcorn tins and gifts. Food gift purchasers cite convenience as an important motivating factor for buying these types of items. Purchasers consider food gifts as ideal for people who “don’t really need anything” but who would enjoy a high-quality present. As a result of major holidays’ market maturity, food gift marketers have pushed further into everyday gifting, providing continued market growth. Source: Packaged Facts’ report, Food Gifting in the U.S.: Consumer and Corporate, 6th Edition. 1 2 3 4 5