PPB November 2018

GROW Behind The Buyout What you need to know about mergers, acquisitions and how to position your company to reap the rewards. page 62 42 EDITOR’S PICKS CONNECTED CREATIONS 58 SALES FOUR TYPES OF OBJECTIONS THAT DERAIL SALESPEOPLE page 50 Drink It In The beverage market overflows with opportunities for promotional products companies. | NOVEMBER 2018 | 41