PPB September 2018

Trends that continue to build momentum and sustain interest in 2018 include farm-to-table dining, agritourism and local access to fresh foods; e.g. farmers’ markets and community-supported agriculture, or CSA. Eat Local Food ® , a food-marketing and art design company in Novi, Michigan, offers these suggestions for successful farmers’ market vendor promotion: • Partner with local businesses to co-brand reusable tote bags • Offer custom punch-cards to customers to build loyalty • Host fundraising events and offer gifts to guests who purchase tickets or tables. Getting In On The Ground Floor Resources Agricultural Retailers Association www.aradc.org Agricultural Marketing Resource Center www.agmrc.org American Farm Bureau Federation www.fb.org LocalHarvest www.localharvest.org National Farmers Organization www.nfo.org National Grange of the Order of Patrons of Husbandry (The Grange) https://nationalgrange.org National Sustainable Agriculture Coalition https://sustainableagriculture.net Trends Using data analytics to preserve natural resources Biotechnology Agritourism Issues Immigration reform Food safety Trade wars Ag r i cu l t ur e 60 | SEPTEMBER 2018 | GROW