PPB June 2018

1 Cookies are sent through the enrobing line to be covered in melted chocolate or white confectionary. 2 After a custom order is finalized, team members apply artwork to a template and print designs onto icing sheets using an edible-sheet printer. 3 Icing pieces and sprinkles are applied by hand while the coating is still wet. Cookies are then sent into the cooling tunnel. 4 Finished cookies are sent into a conical packing line and bagged individually. Jen Alexander is associate editor of PPB. About Good Fortunes And Hoffman’s Chocolates Founding date: 1995 in Canoga Park, California Principals: Karen Belasco Staitman, Good Fortunes founder and chief cookie counselor; Randall Vitale, Hoffman’s Chocolates president Number of orders filled per year: 2,500 custom orders per year, and 500,000 OREO cookies per year Notable accomplishments: Good Fortunes was the originator of the giant decorated fortune cookie Size of production facility: 6,000 square feet Number of employees in production: 35 Types of specialized equipment: edible-sheet printers, chocolate enrobing line, stringer/drizzler, and conical packaging Read on to learn how Hoffman’s customizes one of the nation’s most beloved sweet treats. | JUNE 2018 | 87 CONNECT