PPB June 2018

contents Promotional Products Business The Official Business Monthly of Promotional Products Association International JUNE 2018 4 Perspectives Uncommon Kindness 8 Feedback 9 INNOVATE 10 Question A Day Late And A Product Short 14 Eye On Apparel Jackets 22 Profile David Klatt, BIC Graphic USA 43 GROW 44 Editor’s Picks Calendars 52 Market To Market Healthcare Promotions 71 THINK 72 Fast Forward Catching Conversation 78 Marketing A Letter To Suppliers 82 Viewpoint Distributors: Be A Costco, Not An Amazon 85 CONNECT 86 Factory Floor Good Fortunes by Hoffman’s 88 Inside PPAI 94 Close Up Kyle Gibson, KG Specialties 96 Snapshots 99 Datebook 103 People News 104 New Members 112 The Creative Calendar Correction: On page 85 of the April issue, a photo of Tom Clouser, MAS, regional sales manager for The Magnet Group, was mistakenly identified. PAPPA named Clouser its Supplier Rep Of The Year at its annual awards and recognition dinner in January. 24 THE TOP 60 GREATEST COMPANIES TO WORK FOR Employee survey results reveal the industry’s best workplaces, and what employees say about working there. 60 THE BIG INDUSTRY PICTURE A Snapshot Of 2017 U.S. Advertising and Marketing Growth—And Key Trends Behind It | JUNE 2018 | 3