PPB February 2018

meet the needs of industry stakeholders with a preference for the location, timing and convenience of a truly unique East Coast event while still delivering PPAI’s award-winning show production and its top-rated education and professional development programs. Expo East offers attendees access to exhibitors from across the industry to find new ideas for their clients and campaigns. And The PPAI Expo’s popular Product Pavilions—Top Sellers, Green Products, Made In The USA and Express Ship—will also be part of Expo East. Expo East attendees will be able to choose from more than 30 education sessions across eight tracks—Incentives & Recognition, Customer Service, Marketing & Advertising, New To The Industry, Decorate, Sales, Strategies & Solutions and Technology. On Tuesday and Wednesday, the show’s education will be held in special sections on the show floor in 30- and 60-minute sessions, making it easy for attendees to incorporate professional development into their show schedule. Expo East registration opens in late February. Find details about the show schedule, education and exhibits at www.ppai.org/expoeast. Expo East includes a number of education programs as well as two days of exhibits. | FEBRUARY 2018 | 77 CONNECT