PPB January 2018

The Sha r i ng Economy Share And Share Alike The sharing economy market lets individuals pair up skills and tasks, and memorable self promotions can help them succeed. A s competition for a spot in the traditional workplace heats up, the desire to punch a clock at someone else’s whim is cooling off. The rising popularity of a sharing economy—or gig economy— increasingly appeals to individuals who aim to make a living off their skills, services and even creative talents, in a manner of their own choosing. 46 | JANUARY 2018 | GROW by Jen Alexander