PPB October 2017

by Julie Richie Pe r sona l Ca r e Pr oduc t s 52 | OCTOBER 2017 | Body Shop I f you’re like many people, you take care of everyone else before yourself. Between work, kids, elderly parents and all of the activities and events that take place during an average week, plus news, events and forces outside your control, it’s no wonder people are feeling stressed. In fact, a recent study from American Psychological Association found that between August 2016 and January 2017, Americans’ overall stress level increased for the first time in 10 years. The majority of Democrats and Republicans surveyed in the study, “Stress in Personal care products allow brands to show their softer side. GROW