PPB October 2017

UMAPPCelebratesLocal RadioPersonality’s MilestoneAtThe MinnesotaStateFair On August 28 at the Minnesota State Fair, Carter Sharp, president of the Upper Midwest Association of Promotional Professionals (UMAPP), and Geiger’s David Hawes, MAS+, presented WCCO Radio personality John Hines with a cap, provided by Hit Promotional Products, commemorating his 45th consecutive year as a broadcaster. PPAI’s Barnett Speaks On Reaching A Younger Market At UMAPP Expo In August, PPAI Diversity Development and Engagement Manager Seth Barnett joined the Upper Midwest Association of Promotional Professionals’ (UMAPP) Holiday Showcase & End Buyer Expo inMinneapolis, Minnesota, to speak on reaching a younger audience. Barnett says, “This was the first end-user show that I have presented at where distributors were encouraged to bring their customer tomy presentation. The great thing about doing a program this way is it helped distributors bemore of a resource for their customers as they progressed through the show. Many attendees were talking about products valuable to a younger demographic and their clients were able to see our industry as one who really ‘gets it’ when it comes toMillennials.” John Hines (center) shows off the cap celebrating his 45 years on the air with Geiger’s David Hawes, MAS+ (left) and UMAPP’s Carter Sharp. Speaking to an audience of distributor attendees and their invited clients, Barnett tailored his message to focus on the broader topic of mastering the Millennial market, including social media usage and connectivity skills. Geiger Brings Annual Galleria To Atlanta Distributor Geiger held its 10th annual Geiger Galleria in August at the Marriott Marquis in Atlanta, Georgia. The three-day event drewmore than 400 attendees, including Geiger sales partners, associates and industry representatives, and offered industry education, a private trade show, motivational speakers, sales recognition and networking opportunities. The Geiger Galleria’s education schedule included a presentation from motivational speaker Dan Nevens, insights on Geiger’s vision and direction from Gene Geiger, MAS+, CEO and president, and Dale Denham, MAS+, chief information officer. PPAI Vice President of Business Development Alan Peterson joined the Geiger Galleria to share the Association’s perspectives on opportunities for the industry. The Geiger Galleria culminated with a dinner and awards presentation recognizing the special achievements of the distributor’s sales partners and suppliers. 106 | OCTOBER 2017 | CONNECT

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