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4

Perspectives

These Rising Stars

Ensure A Bright Future

8

Feedback

11

INNOVATE

12

Profile

The Chest’s Mary Dobsch

16

Eye On Apparel

Work Wear

22

Question

Inspirational resources

39

GROW

40

Market To Market

Small-Business Market

46

Editor’s Picks

Employee Incentives

54

Sales

The Role Of Procurement

In Doing The Right Thing

58

Guest Viewpoint

Product Search

Vs. Storytelling

67

THINK

68

Fast Forward

Better Together

72

Management

Prepping Your

Company For Sale

85

CONNECT

86

Inside PPAI

90

Close up

Harry Rosenberg, CAS

92

Day In The Life

GD Sharma

94

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96

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98

Datebook

100

New Members

108

The Creative Calendar

60

A MATTER OF DISTINCTION

How 19 Companies

Differentiate Themselves

76

PRODUCT SAFETY

16 Ways To Avoid An

Expensive Disaster

contents

Promotional Products Business

The Official Business Monthly of Promotional Products Association International

SEPTEMBER 2016

24

PPB

RISING STARS

This year’s most watchable young leaders

are inspiring, irresistible, unstoppable.

Top row: Keith Lofton, CAS, Tim Hennessy,

Jr., Esmeralda Anaya, Ryan Hanchey, Elson

Yeung. Bottom row: Dan Webb, CAS, Kenny

Ved, Beau Ashton, Remy Kawaguchi, Kevin

Mullaney. Insets, top: Sarah Merrill, bottom:

Stephanie Lyndon-Wheeler

ON THE COVER:

Cover photograph by Avis Mandel.

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SEPTEMBER 2016

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