PPB May 2015

SNAPSHOTS

The 37th annual AMA International Collegiate Conference drew

more than 1,400 students, representing 186 universities from

around the world.

PPAI Sponsors Challenges,

Exhibits At AMA Collegiate

Conference

PPAI is a long-standing partner of the

American Marketing

Associatio

n (AMA) and this year joined its 37th annual

International Collegiate Conference in New Orleans, Louisiana,

as the sponsor of its t-shirt design and trade-show exhibit com-

petitions. The AMA’s collegiate conference focuses on educat-

ing undergraduate marketing students on cutting edge market-

ing and sales practices. PPAI supports the event to help stu-

dents build core competencies in marketing, an integral part of

growing the industry’s next generation workforce of promo-

tional products professionals, buyers and influencers.

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PPB

• MAY 2015

CONNECT

In the PPAI-sponsored trade-show exhibit contest, chapters put

together displays based on their activities, events and storytelling.

Students participating in the exhibit contest competed in the Best

Educational Value, Best Use of Conference Theme, Best

Communication of Chapter Activities, Student Choice Award and

Best Overall Exhibit categories, while those in the t-shirt design

conference were challenged to create a t-shirt design inspired by

their chapter/university spirit or the conference’s “AMAze

Yourself!” theme.

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