PPB January 2015

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EYE ON APPAREL
INNOVATE 16 • PPB • JANUARY 2015
IF YOUR BUYER’S GOLF EVENT is held at one of these
four most-exclusive U.S. golf courses, be sure and wrangle an
invite. You won’t be disappointed.
Cypress Point, California
This spot caters to prominent political figures, though John
F. Kennedy is rumored to have been denied entry to its
restaurant.
National Golf Links of America, New York
Membership is mostly inherited at this 250-acre course with
rolling vistas and a “perfect” design.
<< Augusta National, Georgia
Fees top out at $50,000 at this club, which calls Warren Buffett
and Bill Gates members.
Los Angeles Country Club, California
Movie stars are unwelcome at this Beverly Hills haven, located
near the Playboy Mansion.
Tee Time Is The Right
Time For Watch Gifts
GOLF MAY COME OFF AS a leisurely sport, but
keeping track of time is serious business for hardcore players.
“Since golf is based around time (tee time, pace of play, etc.),
watches make the perfect promotional gift,” says Renee
Nordholm, who is responsible for marketing and accounts
payable at Tulsa, Oklahoma-based supplier Selco, LLC
(UPIC: SELCO). “A nice, custom timepiece can be gifted as
a team or individual award, or would also make a great gift to
include in the goody bag players usually receive.
“From the club perspective, the pro shop within the
country club always offers branded merchandise—having a
few different watch models available fits right in with the
exclusivity and aesthetic.”
A Matter Of Course
Selco UPIC: Selco
BIC Graphic USA UPIC:
BIC
Victorinox Swiss Army, Inc.
UPIC: swisarmy
products.com
SHUTTERSTOCK IMAGE BY DANNY E HOOKS