Must Read | The State Of Responsibility 2026 Shah agrees. “We still have work to do, especially around product-level and packaging data, but this benchmark suggests we’re further along than many of our peers when it comes to turning sustainability from a marketing message into a business process,” Shah says. As sustainability requirements become more common in enterprise RFPs, Shah is surprised that so many companies still can’t quantify their starting point. “That’s where Overture is relatively well positioned,” Shah says. “Over the last several years we’ve invested heavily in building the infrastructure behind our program, from tracking Scope 1, 2 and 3 emissions to strengthening supplier oversight and setting measurable goals around procurement, waste and compliance.” Marcus Korndorfer, CEO – Americas of Global Brand Concepts, PPAI 100’s No. 33 distributor, says the company has intentionally built an integrated operation with in-house decoration, kitting, warehousing and fulfillment to reduce unnecessary transportation between suppliers, decorators and distribution centers. “By keeping these processes under one roof whenever possible, we improve efficiency while reducing transportation, energy consumption and our overall environmental impact,” Korndorfer says. TABLE 5: Which best describes your company’s approach to greenhouse gas (GHG) management and carbon reduction? Progress tracked and disclosed Targets aligned with recognized frameworks Reduction targets set (internal) Baseline completed No baseline yet Distributors $100M+ 47% 7% 0% 13% 33% Distributors $25M-$100M 24% 9% 9% 15% 42% Distributors $10M-$25M 14% 5% 23% 5% 55% Distributors $3M-$10M 13% 13% 21% 8% 46% Distributors Under $3M 0% 10% 6% 0% 84% TABLE 6: Which best describes your approach to packaging used for products or fulfillment? Packaging impacts measured and actively reduced Supplier engagement to improve packaging impacts Documented packaging guidelines Preference for recyclable materials where feasible No defined approach Distributors $100M+ 40% 20% 20% 20% 0% Distributors $25M-$100M 15% 9% 24% 45% 6% Distributors $10M-$25M 9% 14% 18% 59% 0% Distributors $3M-$10M 16% 16% 12% 36% 20% Distributors Under $3M 3% 3% 3% 58% 32% 36 • OCTOBER 2026 •
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