42 • MAY 2026 • PPAI eCommerce Website GOLD PCNA PCNA’s website was designed to guide distributors through every stage of their order journey. It all starts with powerful search tools that allow users to filter products by price or net price range, quantity, brand and decoration options, along with enhancements like Trending Searches and Shop Now buttons for quick ideas. Once a product selection is made, the Order Estimator instantly provides decorated and blank pricing, downloadable quotes and large order discount options. Next, distributors can access art libraries, virtuals and realistic embroidery renderings. A new Virtual Creator tool enables multiple versions of virtuals simultaneously, and the Virtual History tool automatically saves them for future reference. For added efficiency, the Presale Proofs tool lets customers create and approve a proof before submitting an order. From there, checkout is streamlined to separate decorated, blank and sample items so they can be shipped together or to different locations. SILVER commonsku Shops, located on commonsku’s website, gives distributors a choice of three types of branded e-commerce storefronts – Pop-Up, Marketing and Company – each designed to address specific client engagement needs. The platform unifies every stage of the e-commerce experience, from product sourcing and storefront design to client communication and order fulfillment. Through commonsku Shops, distributors can create branded, secure storefronts with minimal technical expertise, and they support group orders, internal merchandise distribution and large-scale marketing campaigns. Navigation is intuitive, allowing distributors to move effortlessly between creation, product selection, client interaction and integrated design customization, while easy address collection and payment systems create a frictionless check-out process. The program also integrates with SAGE, ESP and Distributor Central, offering a scalable solution that simplifies e-commerce and accelerates business growth. Must Read | Pyramid Awards In Technology
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