PPAI Magazine January 2024

Inside PPAI | Community The team from first place winners Illinois State University accepts their award. From left, they include Sharvelle Bullock-Hamilton, communications and marketing coordinator; Julie Mana-ay Perez, senior social media coordinator; Brian Beam, executive director of marketing and communications; Elena Roth, social media coordinator; and Alek McMath, marketing associate. After sorting through a large number of submissions, PPAI selected an honorable mention and a winner. The award’s honorable mention recognized a campaign at the University of Arizona. The Wildcats took a sustainable approach by bringing students and businesses together to create a product that married fashion, school spirit and responsibility through the Replay Clothing line. It emphasized reusing and recycling unused sports jerseys, giving new life to old swag while providing students with programrelevant experience. Illinois State University took first place with a winning campaign that offers free teacher classroom packs to teacher alumni each year in a partnership between the College of Education and the admissions and university marketing and communications departments. As the largest producer of teachers in the Midwest, the campaign aims to thank and reward teacher alumni for their contributions to education while allowing them to show off their Redbird pride in their classrooms. “The sheer number of submissions for the inaugural edition of this award was impressive, but the creativity and care put into the campaigns was what really blew me away,” says Keith Vincent, PPAI’s director of marketing and public relations. “PPAI would like to congratulate the winner, honorable mention and all who submitted. It’s exciting to see what can happen when creative minds take promo into the higher education space.” See DMP for all your Display Products needs! For new & innovative 2024 display products visit us at PPAI/582106 SAGE/50398 BOOTH 3467 RETRACTABLE BANNERS Fabric Banner Walls Pop-Up Podium Tables PPAI • JANUARY 2024 • 87