PPAI Magazine November 2023

What Would You Do (At Expo)? Industry pros are quick to share expertise, insights and opinions on all things promo. Amid this batch of answered questions, distributors share their best tips for thriving at The PPAI Expo. Compiled by Kristina Valdez QA Distributor Asks: I’m going to Las Vegas for The PPAI Expo 2024. Any suggestions or tips? 7. Set a limit of how many samples you want to bring back each day from the floor. I limit myself. Of course, your first year is a little harder, but after that it gets easier to pick up fewer samples unless you have a specific client in mind for that sample, etc. 8. Attend the PromoKitchen party! QUIANNE PERIN-SAVOY Co-owner Moore & Moore Merch Clinton, Maryland PPAI 766098, D2 Don’t take every catalog you’re handed, otherwise you’ll have an entire backpack full by the time you get out of there. RENEE HOLMES Sales Coordinator Brand Fuel Raleigh, North Carolina PPAI 277900, D6 Create a draft in your emails of your top clients’ logos. When you see something you like, get an email address and email right then for a virtual. That way when you return to the office, it will be in your inbox. JERI MORAVITS Senior Account Representative BMP Partners Houston, Texas PPAI 102164, D6 Bring comfortable shoes! You will walk miles. Plan your route each day. Don’t have long conversations. Bring your shipper number. DAVID BLOOM President Good Catch! Miami, Florida PPAI 278470, D1 2024 Here are several! 1. Snap photos of products next to the name of the booth so that when you look back at it later, you will remember where you found the product. 2. Take tons of video content and photo content for your social media and the year to come. I normally leave with about 1,500 pictures while on the show floor. 3. Let your clients know that you will be attending and ask them if they need anything special or upcoming that you should be on the lookout for. This helped me land at least six orders, and it’s one of those soft touches that doesn’t feel really salesy. 4. Go to a fabulous dinner at least one night while there! 5. Reach out to other distributors/ suppliers that you engage with on social media so you can try to meet up in real life. Even if it’s just for a quick photo! 6. Ship any samples that you pick up instead of adding to your luggage. 30 • NOVEMBER 2023 • PPAI Voices | Solutions