PPAI Magazine November 2023

Essentials | Use Case Carlsen wants to try new applications. “We make custom signs, and there are many types of materials and applications that we would love to try out. The new LED neon lighting is a fun one!” This LED Square Tower Fabric Banner is self-standing, stable and durable. It’s easy to set up in seconds. It’s also washable and reusable and comes with a bag for storage and carrying. Aprons Etc. / PPAI 110868, S5 / apronsetc.com Carlsen would suggest a sign or banner based on three factors. “We make suggestions based on how the sign will be used or where it will be placed. It is important because we need the sign to serve multiple purposes. [A sign or banner] must have a clear message, visibility and longevity.” The popular Economy Retractor is versatile and budget-friendly, making it a great option for the cost-conscious marketer. It has a double-footed design for stability and a lightweight aluminum base. With PVC-free silver-backed media and a recyclable aluminum base, this retractor is an eco-friendly display option. Kelli Brown Meares Owner GoodPeople Flags & Promotions PPAI 798474, D2 Huntsville, Alabama Meares says her go-to sign or banner is perfect for a photo op. “Most of my clients are looking for items for their events, and the most popular item right now is stepand-repeat or backdrop banners. They’re perfect for photo opportunities, easy to put up and take down, and they’re lightweight. There are several sizes and styles available that will fit in almost any budget.” This Step And Repeat Media Wall is adjustable and ideal for photo shoots, red carpet events, trade show displays, events and self-promo. It is lightweight and easy to put together and comes complete with the hardware, full-color dye-sublimated fabric and a canvas carry bag. Rivers Promo / PPAI 467928, S4 / riverspromo.com Showdown Displays / PPAI 254687, S11 / showdowndisplays.com 20 • NOVEMBER 2023 • PPAI