PPAI Magazine September 2023

Buzzworthy | Community 5. Raising Cane’s & Post Malone Limited-Edition Cups Raising Cane’s Chicken Fingers released four collectors cups this summer designed by singer/rapper Post Malone. “Drawing inspiration from his tattoos to his iconic on-stage moments, each cup reflects Post’s signature flair in this first-of-its kind brand collaboration,” says a statement on the chicken chain’s website. Each 32-oz. cup was available for two weeks only and included a QR code to enter to win merch, concert tickets and other prizes. The pink and black cups were met with overwhelming demand – including a batch of 249 that were stolen from the restaurant’s location in Houston’s Galleria shopping mall (along with four gallons of dish soap) shortly after their release. The Cane’s Gear online shop also featured special merch for summer and back to school, from tees and shorts to hair accessories and school supplies. 3. Panera Makes A Splash With Swimwear Suite Panera Bread isn’t the only restaurant chain selling a branded swimsuit, but the sandwich seller might be the only one offering an entire swim collection. Just a few months after releasing its BAGuette bag – and a couple years after its first foray into the pool – the Panera Shop invites fans to dive into its Swim Soups: You Pick 2 Collection. The assortment of 25 mix-and-match tops, bottoms and one-piece swimsuits featuring the chain’s popular flavors, from strawberry poppyseed salad to broccoli cheddar soup, echoes Panera’s You Pick 2 meal, where diners choose their own favorite combo. 4. KFC x Shady Rays ‘Ultimate Kentucky Collab’ Kentucky Fried Chicken touted its “ultimate summer collection” online – including, of course, a bucket hat designed to look like its iconic chicken buckets, with red and white stripes printed on the outside and chicken drumsticks on the inside. A highlight of the collection, however, is the new, chic pair of sunglasses from Kentucky-based Shady Rays, a family-owned business that offers free replacement if you lose or break your pair for any reason. The KFC exclusive sunglasses include the same protection, and they feature red mirrored lenses and come with a KFCbranded microfiber cleansing pouch and vinyl brand decal. Image Credit: Rachel Zoch Image Credit: Kfc Shop Image Credit: Panera Shop PPAI • SEPTEMBER 2023 • 85