PPAI Magazine September 2023

IDEAS TO ADVANCE THE MARKETPLACE Voices 09.23 YOUR BUSINESS page 42 LISTENING ON A DEEPER LEVEL Customers and employees are telling you exactly how they want to communicate. Can you pick up on their cues? SOLUTIONS p. 32 RESPONSIBILITY p. 36 INNOVATION p. 40 Shchus / Shutterstock.com PPAI • SEPTEMBER 2023 • 31