If this calendar is helpful or if you have ideas for ways that we can better provide this information, email the editors at magazine@ppai.org Creative Calendar | Essentials Exceptional Promotions SPECIAL OBSERVANCES CALL FOR Use these special occasions to ignite your imagination for relevant – and distinct – client promotions. Compiled by Kristina Valdez NATIONAL CANDY MONTH 6 NATIONAL DRIVE-IN MOVIE DAY 18 INTERNATIONAL SUSHI DAY 10 NATIONAL KITTEN DAY 16 NATIONAL ICE CREAM DAY Product idea: Tacos have been trending for years, and finally tequila is having its moment. Featuring authentic classics like tacos al pastor and Baja-style fish tacos, Tequila & Tacos also includes entirely new spins – such as fried Brussels sprouts tacos or tempura-battered seaweed tacos cradling ahi tuna – paired with delicious cocktails crafted with the finest agave spirits, like a traditional tart Paloma cocktail rimmed with spiced salt or an eye-opening mezcal Manhattan. The Book Company / PPAI 218850, S5 / www.thebookco.com August NATIONAL DOG MONTH 4 NATIONAL CHOCOLATE CHIP COOKIE DAY 8 NATIONAL CBD DAY 30 NATIONAL BEACH DAY Product idea: This True Spectrum CBD Soothing Freeze Gel is ideal for athletes, weekend warriors or anyone with an active lifestyle. Used by chiropractors, athletic trainers, physical and occupational therapists, massage therapists, podiatrists and more to deliver a great topical relief, True Spectrum Soothing Freeze Gel combines natural ingredients that allow deep penetrating cold therapy pain relief in a convenient roll-on applicator. Made in the USA. Select Manufacturers / PPAI 110946, S1 / www.selectpromo.com June 29 NATIONAL CAMERA DAY 24 NATIONAL TEQUILA DAY July NATIONAL PICNIC MONTH Product idea: Reminisce or simulate a drive-in movie with this LCD projector. It delivers high-quality entertainment in vivid imagery. There’s a wide variety of multimedia functionality, allowing you to stream media via USB flash drives, memory cards and two HDMI connections. Enjoy streaming all types of movies, music and media through various apps by connecting a compatible streaming device. Hirsch / PPAI 221823, S10 / www.hirschpromo.com PPAI • MAY 2023 • 11
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