PPB November 2022

me with our wonderful discussions, introductions and advice. Thank you, Bennie, for your time, patience and knowledge.” Scott A. Nussinow, MAS, executive vice president of business services provider ArtworkServicesUSA, remembers the impression Giles would make at The PPAI Expo. “Bennie’s indomitable spirit, his love for the industry and for his friends, and his infectious smile were hallmarks of an extraordinary human,” he says. “At the Expo, he used to make it a point to collect many industry ribbons – appropriately acquired, given his involvement in almost everything! – and was known for a flowing mane of ribbons, cascading from his show badge. Before male-to-male hugs were commonplace, Bennie was an early adopter, and was all-in with his warm and affectionate embraces. I’ll miss those, I’ll miss his laughter, his smile – although as I sit here composing this, I am warmed by wonderful memories of my dear friend. May his memory be for a blessing.” Mary Sells, vice president, supplier services at ASI, says, “I am heartbroken. Bennie and I befriended each other years ago in volunteer services and networking groups in the industry. He was gentle but had a backbone of steel, was truly a creative spirit and I learned so much from him. His individuality and mercurial mind were tremendous assets. The industry was enriched by his many contributions, whether to his clients or colleagues.” Giles was also an active volunteer in his community. He relocated Creative Advertising Techniques from New York City to New Rochelle in 1996. Starting with the PTA at Ward Elementary and Albert Leonard Middle School, he later served as president of the New Rochelle YMCA Board of Directors, an executive vice president of the New Rochelle Chamber of Commerce, a member of the Zoning Board of Appeals, president of the African American Art & Cultural Appreciation Council and a New Rochelle Little League coach, among other roles. Giles retired from the promotional products industry around the time he was named City Clerk of New Rochelle in 2010. In that role, he worked to meet the needs of city residents and was actively involved in policy making. Westchester County recognized New Rochelle for the records management program he created. Giles suffered from Progressive Supranuclear Palsy, a rare neurodegenerative disease. In lieu of flowers, his family asks that donations be made to Curepsp.org in his memory. ¾ ¾ ¾ As low as $.77(C) ! "# | NOVEMBER 2022 | 89 CONNECT

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